Press Release / March 17, 2003
Adayana Inks Agreement with Automotive Training Leader TTi
e-Learning company to provide development services for new virtual university serving auto industry
MINNEAPOLIS, MINN - Adayana, Inc, has joined forces with automotive training leader TTi to develop the first one-stop, online university to service the auto industry.
Adayana, which specializes in custom conversion of training content to an interactive, network-ready, digital format, will initially focus on helping Michigan-based TTi prepare its current classroom-based instruction for Web delivery. TTi is the auto industry's leading developer of instructional systems designed to help adult learners of all skill levels acquire and apply new skills.
"We are very excited to be able to bring this caliber of training to the Web," says TTi president Lori Blaker. "Not only will our courses provide a higher level of interactivity, but we will also offer a broader range of content, serving everyone from entry-level employees to highly-skilled technicians and managers."
Formed in October 2001, Adayana is led by former executives from LearningByte International, a leading provider of e-Learning services to the automotive industry.
"This is a perfect fit for Adayana and TTi," says Adayana CEO Rajiv Tandon. "TTi's rich content expertise and extensive presence in automotive training, combined with our considerable experience developing e-Learning solutions, creates a great opportunity for both companies. We look forward to a long-term partnership."
About Adayana
With operations in the U.S. and India, Adayana, Inc. is a leading e-Learning business performance company that serves clients in agribusiness, engineering, automotive, health care, and government markets. Adayana specializes in the development of instructionally-sound custom courseware, using technology to provide personalized, accessible learning solutions that empower individuals to learn and organizations to improve performance. For more information, please visit www.adayana.com
About TTi
TTi is a privately owned company located in Rochester Hills, Michigan. They are a leading global provider of resource personnel, business operations development services, and instructional systems design to automotive and industrial manufacturing customers. Their staff has broad background in instructional design, technical communication, automotive technology, and production services. TTi has twice been awarded the ATMC Excellence in Training Award for their expertise in the development of automotive training.
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